The Complexity of Non-adherent Patients
Nonclinical interventions won’t truly be effective until we document and address patient attitudes towards treatment
Nonclinical interventions won’t truly be effective until we document and address patient attitudes towards treatment
A thought exercise on using ROI to create nonclinical interventions that address Social Determinants of Health
Efficiently capturing nonclinical data will improve our ability to provide highly personalized interventions that address Social Determinants of Health.
Reimagining primary care may drive the change we need in patient communication.
Organizational culture affects adoption of new technology. Even more with complex solutions like population health
Consumer-oriented marketing messaging is focused on stimulating action or removing barriers. Healthcare communications struggle to do the same, especially for chronically ill patient populations.
Outsourcing general services lowers cost in the long run. Outsourcing chronic illness management won’t deliver long term success until these platforms comprehend health literacy as a goal.
Mining clinical data to manage chronically ill patients will provide short term cost reductions. Long term cost reduction won’t occur until we address the non clinical barriers to adherence.
Population Health platforms are really targeted communication platforms. They communicate clinical information to doctors, operational data to health systems, and (attempt to communicate) relevant information to patients.
Healthcare data fragmentation is a barrier to coordinated care AND coordinated communications. Both are critical to improved outcomes.