December 22, 2022
Maximizing Value on Nonclinical Interventions
A thought exercise on using ROI to create nonclinical interventions that address Social Determinants of Health
Where Healthcare Communications Make Sense
Tag Archives : Chronic Illness
December 22, 2022
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December 18, 2022
The Nonclinical Data Conundrum
If we want to successfully address Social Determinants of Health we need to improve our collection and use of nonclinical data
December 12, 2022
An Alternative Approach to Nonclinical Interventions
Efficiently capturing nonclinical data will improve our ability to provide highly personalized interventions that address Social Determinants of Health.
December 20, 2021
Can promotional communications save healthcare?
Consumer-oriented marketing messaging is focused on stimulating action or removing barriers. Healthcare communications struggle to do the same, especially for chronically ill patient populations.
November 12, 2021
Effective communications reduce healthcare usage
Effective healthcare communications improve health literacy. Chronically ill patients who are effective at managing their own health use less healthcare resources. We can lower healthcare costs by improving clinical processes, but we cannot ignore the potential of effective communications.
October 11, 2021
The shrinking return of outsourcing
Outsourcing general services lowers cost in the long run. Outsourcing chronic illness management won’t deliver long term success until these platforms comprehend health literacy as a goal.
September 27, 2021
The difficulties in coordinating healthcare communications
Health systems are incented to coordinate care in chronically ill patient populations. We need the same focus on coordinated communications.
August 31, 2021
The short-term approach to chronic illness costs
Mining clinical data to manage chronically ill patients will provide short term cost reductions. Long term cost reduction won’t occur until we address the non clinical barriers to adherence.
August 12, 2021
The growing potential for Social Network Analysis in healthcare
There is a growing use of Data Aggregators, Enterprise Data Warehouses and Patient Registries to consolidate patient data. This trend may allow wider use of Social Network Analysis to examine the value of coordinated care in treating chronic illness.
August 2, 2021
From the hands of few to the hands of many
Healthcare data is growing more accessible every year. Social Network Analysis may now be a better fit for assessing the treatment of chronically ill patients.